3D holographic displays make it possible to create a visual brand experience that harnesses power of neuromarketing. Neuromarketing is the measurement of physiological and neural signals to gain insight into customers’ inclinations, preferences, and facilitates decision-making on the customer’s part. It also boosts creative advertising, product development, pricing, and other marketing areas.
Holographic fan produces an illusion of 3D objects floating in the air, by having strips of RGB (red, blue and green) light emitting diodes, attached to the blades of the fan and a control-unit lighting up the pixels as the fan turns around, to produce the full picture. The fast-spinning fan becomes nearly invisible to the naked eye and the projected object thus gets a transparent background.
When looking at a holographic display, the brain is instantly tricked by the illusion of having a palpable object in real surroundings mixed with the three-dimensional digital superimposition. The visual experience immediately conjures up emotions and triggers the senses to fire up the activity in the cerebral cortex, that makes the processing of thought, retainership and further communication about the same better.
The seemingly free-floating holograms have a natural ability to make people stop and pay attention in any crowded setting. These can be of great use in spaces like a retail store, at an expo, exhibition arenas or in public spaces like for advertisement and marketing in shopping malls and airports.
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